People often talk about “optimising” websites, adverts or even profiles, and it’s all for the benefit of “SEO”, and these things often sound like a completely made up language. So here I am! I’m going to tell you what these things mean and why they matter in my guide to SEO.
You’ve probably heard people talk about the best way to “optimise” your website or job advert for “SEO” purposes, and you may feel like you’re listening to someone speaking a made up language. To help you out, we’ve put together this handy little guide, so that you understand exactly what we mean.